GOLD TONE. ROUND METAL WITH SPLIT KEY RING WITH FULL-COLOR DIMENSIONAL IMAGE. LOOKS SIMILAR TO A DIE STRUCK KEY TAG BUT WITHOUT THE DIE CHARGE. IMAGE DIGITALLY PRINTED FULL COLOR IMAGE ON 1 SIDE. GREAT FOR AUTO DEALERS AND REPAIR SHOPS, AUTO PARTS SUPPLIERS, CAR WASHES, UNIONS, CHARITIES, SCHOOLS, APARTMENT COMMUNITIES, STORAGE FACILITIES, RETIREMENT COMMUNITIES, POLITICAL CANDIDATES, AND MORE. MADE IN THE U.S.A. UNION MADE.